Samsung to Roll Out HD End-Cap Displays

Posted by Dave Cowl on July 16, 2008 
Filed Under: Blu-ray, Format War, Retailers

TWICE is reporting that Samsung is rolling out new in-store displays to more than 2,000 retail outlets across North America to help educate shoppers to the choices available in HD entertainment.

The displays invite consumers to experience Samsung HD products, including new Touch of Color (ToC) flat-panel HDTVs and home theater system, Samsung said. The displays are designed to be reused to feature the new products, promotions and information in the future.

“Samsung hopes to help consumers immediately recognize, right at the point of purchase, the true benefits of HD for their home, while providing consumers a number of options and total solutions to make HD a part of their lives,” said Tim Baxter, Samsung Electronics sales and marketing executive VP.

The end-cap displays are tailored to the needs of each retailer, and they showcase a combination of Samsung home theater products, including the Series 5, 6 and 7 LCD HDTVs; BD-P1500 Blu-ray Disc player; HT-X710 2.1-channel home theater system with ToC; and HT-AS720 home theater receiver and speaker system.

Related posts:

  1. Samsung’s 2nd Gen Blu-ray Player Passes Simplay HD(TM) Testing
  2. HDGURU Reviews New Samsung BD-P1200
  3. Netflix, Pandora Added To Samsung BD-P2550 Blu-ray Player
  4. Silicon Optix Launches HD Versions Of The HQV Benchmark Disc
  5. Costco’s Big Blu-ray Push


One Response to “Samsung to Roll Out HD End-Cap Displays”

  1. Ryan on July 16th, 2008 7:10 pm

    Old news – Best Buy has had these displays for months.

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