Market Share for the Week Ending April 13th
Home Media Magazine is reporting that the Blu-ray Market Share versus DVD for the week ending April 13th 2008 was up just a little over the previous week, with a 5:95 ratio.
On the Blu-ray versus HD DVD side, things have swung back to the more recently typical 80 percent range, with a ratio of 86:14.
Surprisingly there has not been any movement on the Since Inception ratio, perhaps indicating that the sales in recent weeks have not been very significant compared to the numbers since inception. It has been a 67:33 ratio for the last four weeks.
Also interesting is the top 10. I fully expected that I am Legend on HD DVD would be listed in the Top 10 sales. It turns out that it is not, though perhaps it should be. As it stands, the top 10 (all Blu-ray) were recent releases I Am Legend, Walk Hard: The Dewey Cox Story, The Water Horse: Legend of the Deep, Alvin and the Chipmunks, No Country for Old Men, Enchanted and Over America In High Definition, rounded out by the usual Planet Earth: The Complete BBC Series, 300 and Pirates of the Caribbean: At World’s End. However, if you pull out your trusty calculator, you can determine based on the aggregate sales numbers that I am Legend HD DVD sold roughly 43.18% of the Blu-ray sales, which should place it 5th in the overall charts.
Is this oversight or intentional? Hard to say but really they should be more careful to get this sort of thing right.
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