Netflix to Quadruple Blu-ray Selection

Posted by Dave Cowl on February 27, 2008 
Filed Under: Blu-ray

netflix.jpgIn this article about Netflix success, we found a nugget regarding their Hidef Disc plans.

Chief financial officer Barry McCarthy said today that Netflix will add as many as 1,500 Blu-ray titles to its existing 400 titles this year as customers ditch Toshiba’s discontinued HD DVD format and converge onto a Sony’s Blu-ray format. He said he didn’t know what effect more Blu-ray titles would have on earnings.

“It seems apparent that content will cost us more,” McCarthy said. “Whether we raise prices will be entirely a function of churn, subscriber acquisition costs and gross margins.”

I think most people will just be happy if Netflix keeps enough copies on hand to satisfy demand.

Via Blu-ray Stats

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2 Responses to “Netflix to Quadruple Blu-ray Selection”

  1. webdev511 on February 27th, 2008 4:36 pm

    How the heck are they going to add let alone bring their total BR title count up to 1,500 this year? Even if you port every single HD DVD exclusive to Blu and account for yet to be released titles I have a hard time seeing 1,500 by Dec 31st.

    I wouldn’t be surprised to see Netflix tack an additional fee on to accounts that want the privilege of adding Blu to their queue. I wonder how much that’s going to cost?

  2. burndive on February 27th, 2008 6:03 pm

    I, too, wonder where the heck they’re going to get that kind of selection.

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