Bill Gates say Microsoft is Format Neutral, Believes Downloads will Win the Day
TV Predictions is reporting recent quotes from Bill Gates where Gates states that "You have to think of what we are doing with our HD interactive software as being actually neutral to any of these platforms". My personal thought is that Microsoft’s interactive technology, HDi, is actually specific to one format, but it is interesting to see words like ‘neutral’ being used from Microsoft. One wonders how long it will be before the HD DVD Evangelist Kevin Collins gets re-purposed at Microsoft.
Also in the article we see some indication that my favourite outspoken director, Michael Bay, might indeed be on to something. Gates states that digital downloads will eventually win the day, and in that sense the physical format war actually isn’t important.
So if Microsoft gets its way, no shiny discs for you! Personally I love packaged media and the loss of it will equal the loss of the impulse buy, something that Warner executives have noted in the past is key for movie sales.
Once again, time will tell…