HD DVD/Blu-ray Sunday Ad Wars
Posted by Tyler Pruitt
closeAuthor: Tyler Pruitt
Name: Tyler Pruitt
Email: tyler@formatwarcentral.com
Site: http://www.tylerpruitt.com
About: As a life long Geek, Tyler is pretty much addicted to anything that has to do with technology. He became hooked on HDTV in early '04, and hasn't looked back since. Tyler is a HD video content addict, and has been since the days of recording HD movies onto D-VHS tapes.
At his day job in the aerospace industry, he is never too far away from the latest FWC related news thanks to Google Reader on the iPhone.See Authors Posts (352) on May 21, 2007
Filed Under: Blu-ray, HD DVD
There are a lot of people that still rely on the Sunday newspaper ads for their consumer electronics news. One thing that really shocked us this weekend, was how bad Blu-ray looked as far as the pricing. With the new $100 instant rebate for HD DVD players, one could pick up a new HD-A2 for $299 + 5 free HD DVDs by mail. If one also purchased either version of The Matrix trilogy + an HD-A2, you would get 2 more HD DVDs free at the time of purchase. We have are hard time believing J6P would purchase the Samsung BD-P1200 instead of the Toshiba HD-A2 based on seeing these ads.
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Related posts:
- HD DVD/Blu-ray Sunday Ad Wars Pt. III
- HD DVD/Blu-ray Sunday Ad Wars Pt. XI
- HD DVD/Blu-ray Sunday Ad Wars Pt. IX
- HD DVD/Blu-ray Sunday Ad Wars Pt. XIII
- HD DVD/Blu-ray Sunday Ad Wars Pt. II
Tags:
ad,
Blu-ray,
blue-ray,
consumer electronics news,
Consumers,
electronics,
Free,
Matrix,
news,
Players,
Samsung,
Sunday Ad Wars,
Toshiba
How can this be seen as anything but desperation? Sure they will sell some. However, most people know that HD is new and expensive. When they see 8 free movies and a $299 price tag, it’s basically like a garage sale on HDDVD! Most people know that you find junk at a garage sale.
I think the BDA will be forced to offer some kind of deal in response to this.
The response is coming in the form of Funai offering cheap BD players by the end of ‘07. The PS3 will do fine at keeping the lead untill then. Just in case you didn’t know Funai supplies Wal-mart. The also sold 52% of all the DVD players sold in North America last year